Wednesday, October 12, 2011

A Glimpse Into The ORO Zone




Take the following elements:
a.       Gold bangle manufacturing at the largest scale in India
b.      Constant innovation at every stage
c.       Pioneering ideas
d.      Belief in trust, people relations and growth

The quantity of each of these will be ‘forever’ and finally adding the most crucial aspect - An unsurpassed benchmark of purity, quality and true value of gold. Mix them up with a dash of youth and what you get is a wonderful product by the name of ORO. 

Redefining the art of bangle making, is what we; the largest machine made gold bangle manufacturers in India are all about. ORO was born from a rich lineage dating back to the 19th century. In the year of 1885, the Tikamdas Motiram Group crafted their first gold bangle and the rest from there has come down 126 years in history. In fact, one of the stores of the Tikamdas Group still flourishes at Cuffe Parade in Mumbai. Who says you are old at 126 years !?

Today ORO is owned by Raia Jewels Pvt Ltd, which is in turn an offspring of the Tikamdas Motiram Group. Now, we at ORO are a perky and an exciting lot, possessing a rearing-to-go attitude with our two Directors who themselves are young and dashing.  One is Mr. Avinash Pahuja, the Director of Marketing and Operations at ORO. If you are amazed at the marketing strategies ORO has undertaken and the fact that it has a 1200 retailer network then, Mr. Avinash Pahuja is the man behind it. And if you have gone in a tizzy over the awesome designs of the ORO bangles then Mr. Ravish Pahuja, the Director of Design and Manufacturing, is the person responsible for it. Of course, not forgetting the 150 strong professional workforce who are dedicated and ruthless in realizing the vision of ORO.

We want to set benchmarks and break them ourselves for which novelty and innovation has become the norm. With those qualities we heralded the introduction of 18Kt gold bangles in India, exclusively done by us first. Innovation in ORO is on a run with no finish line. And lastly, we want to say that people matter, everyone in ORO, our suppliers, retailers and the end customers. That is why we are always striving to keep the people associated with ORO, even in the remotest possible way, happy at all times. It makes us feel better. That’s ORO.

Leaving you with a quote from Newt Gingrich, an American Politician of the 90’s “Perseverance is the hard work you do after you get tired of doing the hard work you already did.”  This is what keeps us ticking.